Digital Advertising Campaigns

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Run Free, Run Jozi.

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An integrated and extensive 9 month long national campaign that started with the establishment of a small run club and ended in a 10 000 runner night event through the notoriusly dangerous streets of Johannesburg. 

This was a first of its kind in South Africa and had the full support of the community and local goverment.

The campaign won a Gold at the national Loerie advertising awards for which I was the producer.

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Red Bull Beat Battle 2012

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Annual street dance competition with Idols type elimination rounds that occur online. The campaign culminates in a final live show with 10 dance troups competing.

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Various Digital Campaigns

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Campaigns for Nike, Red Bull and Estee Lauder Companies including MAC, Clinique and
Estee Lauder.